CNN Original Series

Lincoln: Divided We Stand

This GOLD PROMAX AWARDED and EMMY NOMINATED CAMPAIGN was for the EMMY AWARDED, CNN Original Series, Lincoln: Divided We Stand.

For this campaign, as the senior and lead creative producer/director/ writer/ project manager for the CNN Creative Marketing team, it was my job to produce the entire campaign from concept to completion. I oversaw all of the production and provided creative direction for the Man V. Monument production shoot, for all of the edits (both in house and at the contracted agency, Gravillis), the motion design, sound design, voiceover performance, Key Art, and the digital banners. I wrote the creative concepts, scripts, and copy for the A/V trailers and spots, social media trailers and posts, website landing page, press releases, the radio and podcast spots, and the awards submissions. I also managed the approval process from pitch to final delivery.