:30 Campaign Sponsored spot for the 2021 “We Love NYC: The Homecoming Concert” in Central Park that celebrated the re-opening of NYC after the pandemic.

I creative directed and project managed the campaign, and partnered with the creative team at Mocean in LA, who produced the spots. I also managed the relationships between CNN, Live Nation, and the agency to ensure that all artists who took part in the concert were represented in the campaign. This was just one of the over 200 deliverables and the campaign was sponsored by Expedia, Citi, and Anheuser-Busch.